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10 “Little Things” That Make Great Content
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10 “Little Things” That Make Great Content

November 25, 2024

Great content can be created out of simple moments. If you’re struggling to come up with unique post ideas, here are 10 examples of simple things that can be turned into content opportunities!

Click on each to see how we have executed these ideas for the Brick Media pages:

Why this idea works: Giving your audience a sneak peek into the day-to-day life at your business fosters connection and builds transparency. It also makes your audience feel like the curtain has been peeled back and that they are getting exclusive access to something they wouldn’t typically see.

Why this idea works: People connect with people. Showing off the great relationships that have been built at your business adds a human touch that resonates.

Why this idea works: Highlighting the team culture can attract talent, humanize your brand, and engage audience members that are curious about the people who work at your business.

Why this works: Spotlighting another company not only engages your local community but also adds variety to your content and creates positive brand associations. It sends a message that your business shares values with other respected businesses in the area.

Why this works: Sharing resources specific to your industry provides value to your followers and can position your business as a thought leader.

Why this works: Day in the Life posts are a great tool for humanizing your brand, showcasing company culture, and supporting recruitment efforts.

Why this works: Sharing your team’s pets is an easy way to appeal to a wide audience and mix in positive, lighthearted content.

Why this works: Sharing something simple, such as your favorite office amenity, makes your page memorable and personalized. Show off the snacks, your office’s coffee station, or something unique to your business.

Why this works: Sharing encouraging content aligns your brand with positivity and reinforces your company’s values.

Why this works: Supporting your local sports teams builds connection with your community and adds an element of localized content. A fun way to do this is by sharing a photo of team members in jerseys and other fan gear.

Challenge: Pick the one that resonated with you most and make a post this week!

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